Bouée Research Institute

Publications

Contact & Share

Horizon® High-prescriber Focused Market Research

As Horizon generates, for each indication or group of indications surveyed, a statistically representative sample (names, addresses, etc.) of high-prescribers, Horizon allows to focus a further collect of market information on - and only on - the high-prescribers the client wants to serve.

We can design, conduct, and analyze telephone interviews, mail interviews (with an over 70% response rate), face to face interviews, focus groups (using projective technics and combining as a group responses with individual questionnaires).

General Market Research

We also conduct Ad-hoc Market Research with:

• Patients / Patients’ Families
• Pharmacists
• Nurses
• Wholesalers
• The General Public, etc.

Representative samples all over Japan can be targeted.